Ministry of Finance
Special Saturation Campaign for Financial Inclusion Schemes
Posted On:
16 OCT 2026 12:02PM by PIB Chandigarh
The Department of Financial Services, Ministry of Finance, Government of India, will conduct a special registration campaign from October 21, 2026, to December 31, 2026 to ensure that all eligible yet excluded individuals are covered under financial inclusion schemes. This campaign will be implemented at the level of every Gram Panchayat and Urban Local Body. In preparation for this, a special meeting of the State Level Bankers' Committee (SLBC), Punjab, was held on October 15, 2026, under the chairmanship of Shri Showkat Parray Ahmed, IAS, Special Secretary (Finance), Government of Punjab. Necessary directives have been issued to all banks and District Collectors. Shri Pankaj Setia, General Manager, Reserve Bank of India, urged all banks to participate actively in this campaign, ensure that the excluded population receives the benefits of all schemes, and prioritize the completion of KYC processes and nomination updations.
Shri Ramanuj Prasad, General Manager of Punjab National Bank and Convener of the State Level Bankers' Committee (SLBC), Punjab, stated that the primary objective of this campaign is to connect all eligible citizens with financial inclusion schemes and banking services, while assisting them in accessing the benefits of these programs. The campaign will focus on the following key activities:
❖ Registration of eligible citizens under the Pradhan Mantri Jeevan Jyoti Bima Yojana Pradhan Mantri Suraksha Bima Yojana , and Atal Pension Yojana.
❖ Ensuring Aadhaar seeding for accounts under PMJJBY and PMSBY.
❖ Opening accounts of eligible citizens under the Pradhan Mantri Jan-Dhan Yojana .
❖ Opening accounts under the Pradhan Mantri Jan-Dhan Yojana (PMJDY) specifically for families belonging to Particularly Vulnerable Tribal Groups (PVTGs).
❖ Reactivation of inoperative Pradhan Mantri Jan-Dhan Yojana (PMJDY) accounts.
❖ Completing Re-KYC for existing PMJDY and other savings accounts.
❖ Generating C-KYC IDs for accounts where they are currently pending.
❖ Updating nominations for savings accounts and other banking facilities, such as lockers.
❖ •Creating awareness regarding financial inclusion schemes, the process for claiming inactive/unclaimed deposits, protection and necessary precautions against digital fraud, and procedures for lodging complaints or reporting incidents.
Ramkishore Meena, Deputy General Manager of the State Level Bankers' Committee (SLBC), Punjab, stated that dates have been finalized for organizing camps across 13,236 Gram Panchayats and 166 Urban Local Bodies in the state of Punjab to ensure the smooth implementation of this campaign. In Punjab, the task of extending government schemes to the general public is being carried out through 7,669 bank branches and 98 financial literacy centers operating across the state.
Chief Manager Sunil Kumar noted that this campaign is a significant initiative aimed at taking financial inclusion to the masses and connecting all sections of society with formal banking and social security schemes. The general public is urged to participate in the camps organized under this special drive and take advantage of the saturation campaign being spearheaded by the Government of India.
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(Release ID: 2324279)
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