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Ministry of Culture
IMPACT ASSESSMENT OF EK BHARAT SHRESHTHA BHARAT CAMPAIGN
Posted On:
09 MAR 2026 3:14PM by PIB Delhi
To protect, promote and preserve various forms of folk art and culture throughout the country, the Government of India has set up seven Zonal Cultural Centres (ZCCs) with headquarters at Patiala, Nagpur, Udaipur, Prayagraj, Kolkata, Dimapur and Thanjavur. These ZCCs organize various cultural activities and programmes in their member States on regular basis. The cultural activities and programmes organized under 'Ek Bharat Shreshtha Bharat' campaign by these ZCCs during the years 2024-25 and 2025-26 are at Annexure.
The programmes organized under EBSB are reviewed through regular reports submitted by ZCCs. These ZCCs also upload details of their activities on digital platforms. Information such as the number of programmes conducted, level of participation, footfalls, and feedback received is examined to assess the impact of these initiatives in promoting national integration and cultural awareness.
All the ZCCs ensure wider outreach of the campaign by organizing a variety of cultural programmes, workshops, competitions and interactive sessions in collaboration with schools, colleges, universities and local cultural institutions to involve students, youth and social workers. ZCCs also make use of social media platforms and digital publicity to disseminate information about events and attract wider audiences. Additionally, outreach programmes, cultural exchanges and awareness campaigns are also conducted at the grassroot level to promote participation of youth, thereby strengthening the objectives of the campaign.
This information was given by Union Minister for Culture and Tourism Shri Gajendra Singh Shekhawat in a written reply in Lok Sabha today
***
M Annadurai
ANNEXURE
Cultural activities and programmes organized under 'Ek Bharat Shreshtha Bharat' campaign by the ZCCs during the years 2024-25 and 2025-26
2024-25
|
Sl. No.
|
Name of the cultural activities and programmes
|
Date
|
Venue
|
No. of artists participated
|
Footfall
|
-
|
Cultural Programme (Rashtrapati Bhavan)
|
2/08/2024
|
Rashtrapati Bhavan, New Delhi
|
47
|
300
|
-
|
World Folklore Day
|
22/08/2024
|
Nagpur (Maharashtra)
|
22
|
120
|
-
|
Divisional Level Festival
|
02/10/2024 to 04/10/2024
|
Nagpur (Maharashtra)
|
155
|
500
|
-
|
Divisional Level Festival
|
02/10/2024 to 04/10/2024
|
Hyderabad
(Telangana)
|
180
|
10000
|
-
|
Mysore Dasara
|
03/10/2024 to
7/10/2024
|
Mysore (Karnataka)
|
30
|
400
|
-
|
Bhagwan Birsa Munda Jayanti & Janjatiya Gaurav Divas "Tribal Dance Festival "
|
15/11/2024 to 17/11/2024
|
Nagpur (Maharashtra)
|
154
|
1000
|
-
|
Udyan Utsav
|
02/01/2025 to 13/01/2025
|
Rashtrapati Bhavan Hyderabad (Telangana)
|
251
|
10000
|
-
|
Lok Kala Darshan
|
22/01/2025 to 24/01/2025
|
Hiwarkhed,
Khed & Shendurjanaghat (Maharashtra)
|
90
|
15000
|
-
|
Orange city Craft Mela & Folk Dance Festival
|
10/01/2025 to 19/01/2025
|
Nagpur (Maharashtra)
|
214
|
50000
|
-
|
Har Kanth Me Bharat
|
02/02/2025 to 16/02/2025
|
Madhya Pradesh, Maharashtra & Hyderabad)
|
60
|
600
|
-
|
Lok Nritya Bharat Bharati
|
01/03/2025 to 03/03/2025
|
Gadchiroli (Maharashtra)
|
90
|
9000
|
-
|
National Folk Dance Festival
|
01/03/2025 to 04/03/2025
|
Shilpgram Khajuraho (Madhya Pradesh)
|
152
|
6000
|
-
|
Loknatya Samaroh
|
18/03/2025 to 20/03/2025
|
Amravati (Maharashtra)
|
75
|
900
|
-
|
Octave
|
21/03/2025 to 23/03/2025
|
Khiragadh (Chhattisgarh)
|
244
|
20000
|
-
|
Octave
|
26/03/2025 to 28/03/2025
|
Solapur (Maharashtra)
|
244
|
15000
|
-
|
Ek Bharat Shretha Bharat programme Tripura-Bihar-Mizoram
|
9/08/2024 to 10/08/2024
|
Patna, Bihar
|
110
|
1500
|
-
|
Kalakranti – Ek Bharat Shreshtha Bharat programme Maharashtra and Odisha
|
20/08/2024
|
Cuttack, Odisha
|
95
|
550
|
-
|
Diwali Shilp Mela
|
17/10/2024 to 28/10/2024
|
Prayagraj, Uttar Pradesh
|
375
|
22224
|
-
|
Rashtriya Shilp Mela
|
01/12/2024 to 15/12/2024
|
Prayagraj, Uttar Pradesh
|
555
|
63477
|
-
|
Ek Bharat Shreshtha Bharat (EBSB) Cultural Exchange Programme – Folk Dance Presentations (Rikhamapada – Arunachal Pradesh, Wangala – Meghalaya, Jhijiya – Uttar Pradesh)
|
30/04/2024
|
Virtual Mode participation from the Pairing States
|
45
|
600
|
-
|
Ek Bharat Shreshtha Bharat Cultural Programme – Folk Dance & Song Presentations (Badhai Norta & Baredi – Madhya Pradesh, Folk Dance – Manipur, Lotha Folk Song & Dance – Nagaland)
|
29/06/2024
|
Virtual Mode from the Pairing States
|
45
|
570
|
-
|
Ek Bharat Shreshtha Bharat Cultural Programme – Folk Performances (Badhai Norta – Madhya Pradesh, Folk Dance – Manipur, Chakhesang Folk Song & Dance – Nagaland)
|
31/08/2024
|
Virtual Mode from the Pairing States
|
45
|
650
|
-
|
Mango Festival-2024
|
09/05/2024
|
Kasargod (Kerala)
|
31
|
250
|
-
|
Folk Dance Festival
|
02/02/2025 to
03/02/2025
|
Kannur (Kerala)
|
35
|
150
|
-
|
National Folk Festival 2025
|
03/02/2025 to
04/02/2025
|
Thrissur (Kerala)
|
30
|
200
|
-
|
Celebration of Gujarat and Maharashtra Day
|
01/05/2024
|
Punjab Raj Bhawan (Chandigarh)
|
60
|
Approx 500
|
-
|
Sanskritik Yatra and Sindhu Darshan Festival
|
16/06/2024 to 30/06/2024
|
Pathankot (Punjab), Udhampur & Srinagar (UT of J&K), Kargil & Leh (UT of Ladakh) and Keylong & Mandi (Himachal Pradesh)
|
135
|
Approx.1000- 1200 per day per programme
|
-
|
Baba Sheikh Farid Aagman Purb
|
19/09/2024 to 23/09/2024
|
Faridkot (Punjab)
|
111
|
Approx.
18000-20000
|
-
|
14th Chandigarh National Crafts Mela
|
29/11/2024 to 08/12/2024
|
Kalagram
(Chandigarh)
|
975
|
Approx.
98000-99000
|
-
|
International Gita Mahotsav
|
28/11/2024 to
15/12/2024
|
Kurukshetra (Haryana)
|
329
|
Approx.
26000-28000
per day
|
-
|
Bharat Parv
|
26/01/2025 to 31/01/2025
|
Red Fort Lawns (New Delhi)
|
545
|
Approx. 2500-
3000 daily
|
-
|
All India Governor's Conference, Delhi
|
02/08/2024
|
Delhi
|
32
|
200
|
-
|
Nareli Purnima, Daman
|
19/08/2024
|
Daman
|
28
|
3000
|
-
|
Tarang Shakti
|
30/08/2024 to 07/09/2024
|
Jodhpur (Rajasthan)
|
69
|
1800
|
-
|
Ganeshotsav
|
12/09/2024 to 18/09/2024
|
Goa
|
74
|
7000
|
-
|
National Lok Mahotsav “Lokrang"
|
21/10/2024 to 24/10/2024
|
Jaipur (Rajasthan)
|
70
|
2000
|
-
|
National Unity Day
|
31/10/2024
|
Kevadiya (Gujarat)
|
55
|
10000
|
-
|
Pushkar Fair
|
09/11/2024
|
Pushkar (Rajasthan)
|
58
|
10000
|
-
|
Lord Birsa-Munda National Tribal Festival
|
15/11/2024 to 16/11/2024
|
Shilpgram (Udaipur)
|
179
|
1000
|
-
|
Bundi Mahotsav,
|
18/11/2024 to 20/11/2024
|
Bundi (Rajasthan)
|
46
|
5000
|
-
|
Matsay Mahotsav
|
25/11/2024 to 26/11/2024
|
Alwar
(Rajasthan)
|
43
|
6000
|
-
|
Shilpgram Utsav
|
21/12/2024 to 30/12/2024
|
Shilpgram (Udaipur)
|
683
|
200000
|
-
|
Camel Festival
|
11/01/2025 to 12/01/2025
|
Bikaner (Rajasthan)
|
46
|
5000
|
-
|
Lokotsav
|
17/01/2025 to 26/01/2025
|
Goa
|
227
|
10000
|
-
|
Maru Mahotsav
|
10/02/2025 to 11/02/2025
|
Jaisalmer (Rajasthan)
|
47
|
5000
|
-
|
Beneshwar Mela
|
11/02/2025 to 12/02/2025
|
Dungarpur (Rajasthan)
|
49
|
10000
|
-
|
Vasantosav
|
21/02/2025 to 02/03/2025
|
Gandhinagar (Gujarat)
|
172
|
100000
|
-
|
Lokanurjan Mela
|
22/02/2025 to 24/02/2025
|
Udaipur (Rajasthan)
|
30
|
1000
|
-
|
Octave
|
07/03/2025 to 09/03/2025
|
Goa
|
227
|
5000
|
-
|
Daang Darbar
|
08/03/2025 to 12/03/2025
|
Ahva Dang (Gujarat)
|
59
|
5000
|
-
|
30th Adi Jati Mahotsav
|
20/03/2025 to 21/03/2025
|
Anand (Gujarat)
|
35
|
2000
|
-
|
EBSB
|
20/03/2025 to 22/03/2025
|
Pune (Maharashtra)
|
30
|
2000
|
-
|
Lokanurjan Mela
|
23/03/2025 to 25/032025
|
Jodhpur (Rajasthan)
|
56
|
8000
|
-
|
Shilpdarshan
|
Throughout the year
|
Shilpgram (Udaipur)
|
720
|
100000
|
2025-26
|
Sl. No.
|
Name of the cultural activities and programmes
|
Date
|
Venue
|
No. of artists participated
|
Footfall
|
-
|
Chitramala Nirman Karyashala Painting Exhibition on the occasion of Ahilyabai Holkar Trishatabdi Jayanti
|
20/04/2025
|
Raipur (Chhattisgarh)
|
50
|
500
|
-
|
WAVES
|
1/05/2025 to 3/05/2025
|
Mumbai (Maharashtra)
|
70
|
10000
|
-
|
Malwa Utsav
|
08/05/2025 to 14/05/2025
|
Indore (Madhya Pradesh)
|
60
|
1000
|
-
|
Nadi Mahotsav
|
27/09/2025
to 29/09/2025
|
Sangli, Miraj & Ichalkarnji (Maharashtra)
|
120
|
200
|
-
|
Kolhapur Shahi Dashara Mahotsav
|
25/09/2025 &
26/09/2025
|
Kolhapur (Maharashtra)
|
120
|
600
|
-
|
Octave - A Festival of North Eastern States of India
|
09/10/2025 to
12/10/2025
|
SCZCC, Nagpur (Maharashtra)
|
206
|
10000
|
-
|
Bharatiya Kala Mahotsav
|
21/11/2025 to
30/11/2025
|
Rashtrapati Nilayam, Secunderabad (Telangana)
|
357
|
150000
|
-
|
Shataabdi Mahotasav - Maharashtra Lok Kala Darshan
|
05/12/2025 to
08/12/2025
|
Ratlam (Madhya Pradesh)
|
25
|
650
|
-
|
Chetak Festival
|
11/12/2025 to
15/12/2025
|
Sarangkheda (Maharashtra)
|
75
|
6000
|
-
|
Octave - Festival of North Eastern States
|
24/12/2025 to
27/12/2025
|
Indore (Madhya Pradesh)
|
261
|
3000
|
-
|
Ek Bharat Shreshtha Bharat programme Goa and Jharkhand
|
08/09/2025
|
Ranchi (Jharkhand)
|
105
|
700
|
-
|
Ek Bharat Shreshtha Bharat programme Tripura, Mizoram, Bihar
|
04/02/2026 to 05/02/2026
|
Bhikhanpura, Khorampur & Vaishali (Bihar)
|
120
|
2500
|
-
|
Octave
|
26/04/2025 to 30/04/2025
|
Bhagalpur (Bihar)
|
159
|
950
|
-
|
Kalagram during Mahakumbh
|
16/01/2025 to 24/02/2025
|
Prayagraj
(Uttar Pradesh)
|
8499
|
400000+
|
-
|
Ganga Sanskriti Yatra
|
17/05/2025 to 18/05/2025
|
Varanasi
(Uttar Pradesh)
|
103
|
1550
|
-
|
Diwali Shilp Mela
|
08/10/2025 to 19/10/2025
|
Prayagraj
(Uttar Pradesh)
|
512
|
33206
|
-
|
Rashtriya Shilp Mela
|
01/12/2025 to 10/12/2025
|
Prayagraj
(Uttar Pradesh)
|
650
|
43010
|
-
|
Chalo Mann Ganga Jamuna Teer
|
04/01/2026 to 13/02/2026
|
Prayagraj
(Uttar Pradesh)
|
1827
|
24874
|
-
|
Virasat Kala Mahotsav
|
24/01/2026 to 02/02/2026
|
Delhi
|
163
|
1100
|
-
|
Virasat Kala Mahotsav
|
27/01/2026 to 02/02/2026
|
Chattarpur (Madhya Pradesh)
|
162
|
2000
|
-
|
Virasat Kala Mahotsav
|
23/02/2026 to 01/03/2026
|
Mahendragarh (Haryana)
|
141
|
1450
|
-
|
Ek Bharat Shreshtha Bharat – Cultural Exchange (Participating States: Bihar, Mizoram & Tripura)
|
13/10/2025 to 15/10/2025
|
NEZCC Shilpgram, Guwahati (Assam)
|
45
|
900
|
-
|
Ek Bharat Shreshtha Bharat Cultural Exchange Programme (Participating States: Madhya Pradesh, Nagaland & Manipur)
|
07/12/2025
|
NEZCC Shilpgram, Guwahati (Assam)
|
45
|
300
|
-
|
Ek Bharat Shreshtha Bharat Cultural Programme (Pairing States: Uttar Pradesh, Arunachal Pradesh & Meghalaya)
|
20/01/2026
|
Shilpgram, NEZCC Guwahati (Assam)
|
45
|
300
|
-
|
All India Crafts Mela
|
20/12/2025 to
05/01/2026
|
Hyderabad (Telangana)
|
60
|
1500
|
-
|
Samanwaya
|
07/02/2026 to 08/02/2026
|
Kasargod (Kerala)
|
61
|
300
|
-
|
Sisirotsavam
|
08/02/2026 to 09/02/2026
|
Kannur (Kerala)
|
61
|
300
|
-
|
Samskriti
|
09/02/2026 to 11/02/2026
|
Malapuram (Kerala)
|
68
|
250
|
-
|
Celebration of Gujarat and Maharashtra Day
|
01/05/2025
|
Punjab Raj Bhawan (Chandigarh)
|
70
|
Approx. 450
|
-
|
Sanskritik Yatra and Sindhu Darshan Festival
|
13/06/2025 to
29/06/2025
|
Pathankot (Punjab), Udhampur & Srinagar (UT of J&K), Kargil & Leh (UT of Ladakh) and Keylong & Mandi
(Himachal Pradesh)
|
145
|
Approx. 1200-
1500 per day per programme
|
-
|
Celebration of Foundation Day of Andhra Pradesh, Chhattisgarh, Haryana, Karnataka, Kerala, Madhya Pradesh, Punjab, Tamil Nadu (states), and Andaman and UTs of Nicobar Island, Chandigarh, Delhi, Lakshadweep, Pondicherry
|
30/10/2025
|
Punjab Raj Bhawan (Chandigarh)
|
87
|
Approx. 480
|
-
|
15th Chandigarh National Crafts Mela
|
28/11/2025 to
07/12/2025
|
Kalagram
(Chandigarh)
|
940
|
Approx. 83000-
85000
|
-
|
International Gita Mahotsav
|
15/11/2025 to
05/12/2025
|
Kurukshetra (Haryana)
|
503
|
Approx. 25000-
30000 per day
|
-
|
Bharat Parv
|
26/01/2026 to
31/01/2026
|
Red Fort Lawns (New Delhi)
|
438
|
Approx.
2500-3000 per
day
|
-
|
Bhairav Ji Mela
|
12/04/2025
|
Baswara (Rajasthan)
|
60
|
5000
|
-
|
WAVES 2025
|
01/05/2025 to 03/05/2025
|
Mumbai (Maharashtra)
|
74
|
5000
|
-
|
Ek Desh Ek Dhadkan
|
15/05/2025, 16/05/2025, 18/05/2025, 19/05/2025, 21/05/2025, 24/05/2025, 25/05/2025 & 28/05/2025
|
Rajasthan
|
58
|
5000
|
-
|
Indian Folk Carnival Festival
|
30/05/2025 to 01/06/2025
|
Ahmadabad (Gujarat)
|
35
|
1500
|
-
|
23rd Folk Festival
|
16/06/2025 to 20/06/2025
|
Puri (Odisha)
|
29
|
5000
|
-
|
Yatra Paschimalap
|
01/08/2025 to 07/08/2025
|
Pali (Rajasthan)
|
85
|
10000
|
-
|
Nareli Purnima
|
09/08/2025
|
Daman
|
45
|
6000
|
-
|
Warsa Shhyadricha Program
|
18/08/2025 to 19/08/2025
|
Auragabad (Maharashtra)
|
208
|
1500
|
-
|
Ganeshotsav
|
01/09/2025 to 06/09/2025
|
Goa
|
70
|
7000
|
-
|
Rashtriya Lok Natya Samaroh
|
17/09/2025 to 19/09/2025
|
Jodhpur
(Rajasthan)
|
27
|
1500
|
-
|
Lok-Rang
|
12/10/2025 to 17/10/2025
|
Jaipur
(Rajasthan)
|
97
|
30000
|
-
|
Octave
|
09/10/2025 to 12/10/2025
|
Nagpur
(Maharashtra)
|
185
|
5000
|
-
|
Pushkar Mela
|
10/10/2025
|
Pushkar
(Rajasthan)
|
30
|
10000
|
-
|
Vagad Mahotsav
|
03/11/2025 to 04/11/2025
|
Dugarpur
(Rajasthan)
|
36
|
3000
|
-
|
Bharat Parv
|
07/11/2025 to 09/11/2025
|
Ekta Nagar
(Gujarat)
|
81
|
10000
|
-
|
Paschim Bharat Ki Vividhata Ka Utsav
|
19/11/2025 to 30/11/2025
|
Hyderabad (Telangana)
|
197
|
150000
|
-
|
Jan Jati Gaurav Diwas
|
15/11/2025
|
Dugarpurn
(Rajasthan)
|
39
|
5000
|
-
|
Shilpgram Utsav
|
21/12/2025 to 30/12/2025
|
Shipgram (Udaipur)
|
666
|
200000
|
-
|
Celebration 75 Years the Indian Constitution
|
26/12/2025 to 27/12/2025
|
Balotara (Rajasthan)
|
59
|
1500
|
-
|
National Swadesi Mahotsav
|
27/12/2025
|
Chittorgarh (Rajasthan)
|
48
|
2500
|
-
|
Chanderi Mahotsav
|
27/12/2025 to 01/01/2026
|
Goa
|
33
|
4000
|
-
|
Vande Bhartam
|
08/01/2026 to 26/01/2026
|
New Delhi
|
227
|
25000
|
-
|
Aadi Lokotsav
|
09/01/2026 to 11/01/2026
|
Goa
|
75
|
5000
|
-
|
Lokotsav
|
20/01/2026 to 29/01/2026
|
Goa
|
321
|
10000
|
-
|
Beneshwar Mela
|
31/01/2026 to 01/02/2026
|
Dungarpur (Rajasthan)
|
32
|
5000
|
-
|
Shilpdarshan
|
(Throughout the year)
|
Shilpgram (Udaipur)
|
460
|
120000
|
*****
(Release ID: 2236927)
|