Ministry of Information & Broadcasting
azadi ka amrit mahotsav

Vartalap is a medium to bridge the gap between government and media: PIB Joint Director Mahesh Iyengar


PIB organizes day-long Media Workshop – “Vartalap” in Sangli, Maharashtra

Posted On: 20 AUG 2024 4:22PM by PIB Mumbai

Sangali : 20 August 2024

Vartalap is a medium to bridge the gap between government and media in order to reach out to the masses, said joint Director PIB Mahesh Iyengar while attending the Media Workshop “Vartalap” organized by Press Information Bureau. (PIB) Mumbai at Sangli on Tuesday.

Resident Deputy collector of Sangli Smt Jyoti Patil lauded the program for making available the platform for interaction between research institutes and mofussil media during her inaugural address.

Addressing the gathering Shri Iyengar said that things have changed now due to the advent of social media and role of Government media has become all the more crucial in the light of rise in fake and sensational news. “A new trend of fake news has assumed serious proportions and the government can be a good partner in busting the fake news”, he said while flagging the importance of vigilance to protect the masses from fake news and myths.

Later in the day, an engaging interactive session was held by senior scientist of the department of Atomic energy Dr. B B Mishra in which he explored the achievements of the department of atomic energy in helping the farmers by bringing out innovative technology for seed development, food irradiation  preservation and waste management. For more information about DAE activities please visit BARC website and Entrepreneurs corner section of the website.

Lead Bank Manager for Sangli Shri Vishwas Vetal gave a presentation about the role of banking in agricultural finance.

Thereafter researcher from Regional Central Integrated Pest Management Centre Shri Amit Jadhav gave presentation about dangers of overuse of pesticides and management of pest through ecologically sensitive techniques. Jadhav also informed the participants about NPSS App which can help in identifying the pest and in reporting about its occurrence to government authorities.

Penultimate session about PIB's activities and role was jointly taken by Shri Mahesh Iyengar and Mahesh Chopade.

In the concluding session Shri Sandip Khude of Farmers Produce Organisation shared his experience of Government of India’s financial assistance.

A comprehensive feedback was also collected from journalists  with inputs and suggestions after Vartalap. The Media Workshop has seen an active participation of nearly 80 journalists from Sangli

About DAE

For questions about agriculture research by DAE please contact: Head, Nuclear Agriculture and Biotechnology Division, Bhabha Atomic Research Centre, Trombay, Mumbai, Maharashtra 400 085 Website: http://www.barc.gov.in , Email: panabtd@barc.gov.in 

 For queries about Food technology by DAE please contact Head, Food Technology Division Bioscience Group, Bhabha Atomic Research Centre Department of Atomic Energy Government of India Email: headftd@barc.gov.in; 022-25595742.

About RCIPMC, Nagpur

RCIPMC, Nagpur has been established in the State of Maharashtra as a subordinate office under Directorate of Plant Protection, Quarantine & Storage, Department of Agriculture, Cooperation & Farmers Welfare, Ministry of Agriculture & Farmers Welfare, Government of India. This Centre has made significant contribution in transferring the IPM technology with the concept of “Seeing is believing” & “Learning by doing” which is more suitable to farming community. More emphasis is given in organizing Human Resource Development Programmes related to IPM viz. Farmer Field School (FFS), Orientation Training Programme (OTP), Season Long Training Programme (SLTP) for the Farmers/Agriculture cum Horticulture Extension functionaries/Pesticide Dealers/Students/NGOs.

 

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