“Tarang”, the grand FPO Mela being held at Kochi’s Rena Event Hub & Convention Centre was inaugurated by Dr. Gopakumaran Nair G, Chief General Manager, NABARD. The exhibition cum mela envisages bringing together farmers and the end consumers on one platform. The mela is being held from 23 February 2024 to 25 February 2024 and is being conducted with the financial support of NABARD and facilitation by ONDC and SFAC. 

Around 40 stalls are arranged for Farmer’s Producers Organisations (FPOs) to display and sell their products directly to the end consumer, thereby eliminating middlemen.

The aim of “Tarang” is to popularize the ONDC platform and also familiarize the public about the activities of FPOs and product range available.  From fresh vegetables to  organic tooth powder, a wide variety of products  such as Chips/fried items, Pineapple, mango, jackfruit, tapioca processed /ready to eat items, millets, frozen food items, spices, curry powders, palm jaggery, original tribal honey, chocolates, kombucha, natural beauty products etc., are available for purchase, right from the farm. Entry is free and lucky draw will be conducted among buyers. 

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